Ritesh, Co-Founder & MD at ARM Digital Media Pvt Ltd: Advize Career Interview

A career in digital marketing offers incredible variety and constant challenge, as evidenced by Ritesh's journey.

Starting early in the .com boom, Ritesh built a strong foundation in both software and hardware, gaining valuable technical skills alongside formal education.

Ten years into leading ARM Digital Media Pvt Ltd, Ritesh's responsibilities have evolved from operational tasks to high-level strategic leadership, managing investors, finances, and navigating ever-changing market dynamics.

A typical day involves numerous reviews and strategic planning, requiring a "T-shaped" skillset encompassing broad knowledge and the ability to rapidly learn new technologies.

The most rewarding aspect is the constant influx of new challenges, while the biggest challenge involves adapting to fluctuating economic conditions.

The industry thrives on a "go-getter attitude," requiring constant adaptation and innovation, particularly in light of emerging technologies like ChatGPT. Entry-level opportunities exist in content creation, media buying, and analytics, all offering diverse paths to success.

Ritesh's key takeaway, inspired by Serial Srinivasan, emphasizes daily improvement over past achievements, showcasing the importance of continuous learning and adaptation in this exciting and rapidly changing field.

A blend of business acumen and technical skills, as demonstrated by Ritesh's background in both B.Com and animation, proves a winning combination.

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Ritesh Singh

Co-Founder & MD

ARM Digital Media Pvt Ltd

University of Lucknow

AIMA - Post Graduate Diploma in Business Management & UCLA - PGPx

Business Management & Admin

Advertising, Communications & Marketing

Entrepreneurship and Business Owner

None Applicable

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Career Path of a Co-Founder and Managing Director at ARM Digital Media

Ritesh's career began early, "a little early with the .com boom," where they gained extensive technical skills through internships and coursework encompassing 2D and 3D animation, networking, and system engineering, all while juggling education and work during the .com bubble. This hands-on approach, including learning to assemble computers, provided a strong foundation in both software and hardware.

Career Path of a Co-Founder and Managing Director at ARM Digital Media

Main Responsibilities Of A Co-Founder And Managing Director At ARM Digital Media

As Co-founder & MD at ARM Digital Media Pvt Ltd, Ritesh's responsibilities have evolved significantly over the company's 10-year growth from "setting it up" to now encompassing "managing investors, managing finances," and strategizing for continued growth with both Indian and global clients. This reflects a career journey marked by significant company growth and a shift in focus from operational tasks to high-level strategic leadership.

Main Responsibilities Of A Co-Founder And Managing Director At ARM Digital Media

A Day In The Life Of A Co-Founder And Managing Director At ARM Digital Media

A managing director's day primarily involves reviews, with "80%...go[ing] in reviews sitting with internal team and external team," encompassing financial planning, strategic customer reviews, and service growth plans. The remaining 20% focuses on planning, engaging with investors, customers, and internal stakeholders.

A Day In The Life Of A Co-Founder And Managing Director At ARM Digital Media

Most Important Skills For A Co-Founder And MD At ARM Digital Media Pvt Ltd

Ritesh, Co-Founder & MD at ARM Digital Media Pvt Ltd, describes the necessary skills for a leadership position as that of a "t-shaped leader," requiring a broad "horizontal of knowledge" across areas like finance, HR, and market trends, while also possessing the ability "to learn new things and make a horizontal as rich as possible." This breadth of knowledge contrasts with specialized roles demanding greater depth in a specific area.

Most Important Skills For A Co-Founder And MD At ARM Digital Media Pvt Ltd

Favorite Parts Of Being A Co-Founder And MD At ARM Digital Media

Ritesh, Co-Founder & MD at ARM Digital Media Pvt Ltd, thrives on the "new challenges every day," constantly adapting to evolving dynamics like the unexpected impact of the pandemic. The pursuit of challenging the status quo and continuous improvement through "reskilling and upskilling" are key drivers in their role.

Favorite Parts Of Being A Co-Founder And MD At ARM Digital Media

Biggest Challenges Faced By A Co Founder At ARM Digital Media

Ritesh, Co-Founder & MD at ARM Digital Media Pvt Ltd, identifies navigating current market dynamics as the biggest challenge in his role. The current economic climate, with larger organizations "firing people left right in center" and reducing budgets, directly impacts ARM Digital Media's revenue, requiring Ritesh to anticipate these challenges for clients and proactively develop solutions to maintain growth and value.

Biggest Challenges Faced By A Co Founder At ARM Digital Media

Favorite Parts of Working in Marketing as a Co-Founder and Managing Director

Ritesh, Co-Founder & MD at ARM Digital Media Pvt Ltd, enjoys the variety inherent in marketing consulting, stating that "I get to work with different categories," including finance, education, sports, and automobiles. This allows for cross-category application of learned strategies, making the work both diverse and intellectually stimulating.

Favorite Parts of Working in Marketing as a Co-Founder and Managing Director

What Type Of Person Thrives In The Digital Marketing Industry According To A Managing Director At ARM Digital Media

Ritesh, Co-Founder & MD at ARM Digital Media Pvt Ltd, highlights the rapidly evolving nature of the digital marketing industry, stating that "things are changing very fast," citing the emergence of ChatGPT as a prime example. Success requires a "go-getter attitude" and the ability to constantly adapt to unforeseen challenges and create innovative solutions for clients in this dynamic landscape.

What Type Of Person Thrives In The Digital Marketing Industry According To A Managing Director At ARM Digital Media

What a Co-Founder and MD at ARM Digital Media Wishes They Had Known Before Entering the Digital Media Industry

Ritesh, Co-Founder & MD at ARM Digital Media Pvt Ltd, found the question irrelevant because their career developed alongside the digital industry's evolution; however, they wish they had "known some basic principles of planning before" or had a mentor to explain "media as an industry" for better preparation.

What a Co-Founder and MD at ARM Digital Media Wishes They Had Known Before Entering the Digital Media Industry

Entry-Level Positions For Aspiring Digital Marketers

Ritesh, Co-Founder & MD at ARM Digital Media Pvt Ltd, identifies three entry-level pillars in digital marketing for undergraduates: "content," encompassing text, images, videos, and apps; "media," leveraging free certifications from Google, Facebook, and Amazon; and "analytics and research," involving market understanding and strategy proposal. These entry points offer numerous opportunities for students to contribute based on their skills.

Entry-Level Positions For Aspiring Digital Marketers

Significant Career Lesson From A Chairman At Stockroom Meteris Group

Ritesh's most significant career lesson came from Serial Srinivasan, whose statement, "you are as good as of today," emphasized the importance of daily performance and continuous improvement rather than resting on past accomplishments. This philosophy has profoundly impacted Ritesh's approach to work, driving a commitment to exceeding previous achievements each day.

Significant Career Lesson From A Chairman At Stockroom Meteris Group

College Experiences That Helped A Co-Founder And Managing Director At ARM Digital Media Succeed

Ritesh, Co-Founder & MD at ARM Digital Media Pvt Ltd, credits their success not solely to their B.Com degree, which provided a foundation in "business and Finance and Accounting," but also to the supplemental learning of "technology and 2D animations 3D animation networking," viewing this combined approach as a crucial factor in their career trajectory. This "bouquet" of skills and knowledge proved instrumental in their current role.

College Experiences That Helped A Co-Founder And Managing Director At ARM Digital Media Succeed

Advizer Personal Links

https://www.linkedin.com/in/ritzingh