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From "I Have No Idea What I Want to Do" to Career Clarity — in Under 30 Minutes
What Happened When 20 Early-College Students at a Dallas University Got Honest About Career Fit If you've ever stared at a list of majors and felt your stomach drop, you're not alone. Most students arrive at college with some version of the same fear: What if I choose the wrong path? What if my major locks me in? What if I graduate and still have no idea what I actually want to do? For 20 early-college students at a leading private university in Dallas, that feeling was real
5 min read


NEW! We Just Added an AI Question to the Advize 13 (Here's Why)
As AI changes how work gets done, we're asking professionals what makes humans valuable — and how to stay competitive. By Emily McSherry, Founder & CEO We just added a highly requested interview question to the Advize 13, and it's one we think you'll want to hear professionals answer. But first, let's talk about what the Advize 13 actually is. What Are the Advize 13? The Advize 13 is our standardized interview framework—13 core "coffee chat" questions we ask every single pro
2 min read


I Went on a Podcast to Talk About Why Career Exploration Is So Hard (And Why It's Not Your Fault)
What I learned from talking about Advize on The Upshift—and why the problem you're facing is bigger than you think. by Emily McSherry, Advize CEO I sat down with Angel Howard on The Upshift podcast to talk about something I think about every single day: Why is figuring out your career so unnecessarily hard? Not hard like "learning calculus" hard. Hard like "I literally don't know where to start and I feel like everyone else has it figured out except me" hard. Here's what we
4 min read


Case Study: Career Class at a Leading Business School in Arizona
How One Required Classroom Assignment Delivered 89-91% Self-Awareness and 96% Student Activation—Here's What 101 Students Said The Problem A leading business school in Arizona faced a challenge familiar to educators nationwide: how do you deliver measurable career exploration and readiness in the classroom to large groups of students with unique needs and interests? Faculty and career center staff knew their students needed more than theoretical business knowledge. To succeed
11 min read


When Students Control Their Career Exploration: A Marketing Class Case Study
The Context A marketing professor at a large public university in the Southwest wanted to help her students move beyond generic job descriptions. She needed something that would: Fit into her existing course without adding prep time Give students agency over their own exploration Produce meaningful reflection, not just busy work Help students understand career fit, not just job titles She embedded the digital Advize Classroom Career Assignment into her course. The assignment
8 min read


I Just Pitched Advize on Stage in Austin Texas (Here's Why That Matters for You)
Last month, I stood on a stage in Austin, Texas and pitched Advize at an event called FIESTA —a founder community focused on big ideas and building things that actually matter. I wasn't there to talk about funding rounds or flashy metrics. I was there to talk about you. The Problem We're Solving Here's what I said on that stage: Students are expected to make high-stakes career decisions with almost no real information. You get job descriptions. You get salary ranges. Maybe
3 min read


*NEW FEATURE* Your Career Exploration Now Has a Progress Bar (And It Actually Helps)
Introducing Levels—because figuring out what fits shouldn't feel endless. You've been exploring careers for weeks. You 've watched videos. You've reacted to them. You've thought about your options. But if someone asked, "How far along are you?" you'd probably say: "I don't know. Still figuring it out, I guess?" Because career exploration doesn't feel like progress when you can't see it. So we made it visible. Introducing Levels Every video you watch, every reaction you leave,
2 min read


*NEW FEATURE* 🗣️ Stop Watching. Start Deciding.
We added our Video Reactions feature that changes how you explore careers on Advize. Here's why it matters. You've watched 10 videos about different careers. You learned things. You got ideas. You took notes. But if someone asked you right now, "So what actually fits you ?" you'd probably say: "I'm still figuring it out." Here's the problem: You're watching, but you're not deciding. And watching without deciding just leaves you with 47 open tabs, a lot of information, and zer
2 min read


Before You Asked "What Job?" You Asked "Who Is Like Me?"
The most searched career exploration filters of 2025 reveal what you (students) really needed to know. You know that moment when you're scrolling through career advice and everyone seems to have it all figured out? They started their internship freshman year. They had family connections. They already knew someone in the field. And you're thinking: That's not me. That's not my story. Here's what we learned when we looked at how thousands of students actually explored careers i
2 min read


Happy New Year! What Students Watched Most in 2025 & Predictions for 2026
Happy New Year! We wanted to start 2026 by sharing something cool: the career stories that students couldn't stop watching in 2025. The Top 5 Most-Watched Videos on Advize in 2025: #1: Jessica Thumati, CEO, IRR Investments and University of Arizona, Eller College of Management alumna - "Walk us through your career path" #2: Katharine Melzer, Managing Director at Compass Diversified and University of Michigan / UCLA Anderson School of Management alumna - "W
2 min read


A Letter from Our CEO: You Leaned In When It Got Hard
2025 was a year of questions—questions I know you were asking too. Will there be entry-level jobs for students with AI taking over? How will companies train the future workforce if entry-level jobs are going away—and are they even thinking about this? Should students put "proficient in AI" on their resumes, or is that frowned upon? How do we grade work created with AI? How do we teach it? What happens to higher education as we know it, if fewer students are applying for colle
5 min read


Advize in the Classroom: How Universities Are Integrating Career Exploration Into Curriculum
8 min read (full article below 1-page summary) By Emily McSherry, Founder & CEO, Advize The Career Education Challenge: Scale Meets...
11 min read


Why Alumni Teams Are Choosing Advize: A New Approach to Engagement and Storytelling
By Emily McSherry, Founder & CEO, Advize Alumni teams face an impossible equation: thousands and thousands of graduates to engage with...
6 min read


Why Career Centers Are Choosing Advize Over Candid Career
If you're researching video-based career exploration platforms, you've probably come across Candid Career (now owned by uConnect)....
9 min read


Serving a Greater Purpose: A Career as a Department of Defense Attorney
For those contemplating a legal career that offers both professional fulfillment and a sense of national service, the path of a...
5 min read


Control What You Can Control: Managing Stress and Uncertainty in Your Career Journey
In today's rapidly changing professional landscape, uncertainty and stress have become constant companions for many people navigating...
4 min read


Conquering the CPA Exam: Tips and Strategies from Accounting Professionals
The Certified Public Accountant (CPA) examination represents a significant milestone in any accounting professional's career journey....
4 min read


The Tech Transformation of Healthcare: How Data and AI are Reshaping the Industry
In today's rapidly-evolving healthcare landscape, technology is no longer just an operational tool—it's becoming the backbone of patient...
5 min read


Know Your Worth: Negotiating Salary and Advocating for Yourself
In today's competitive job market, understanding your professional value and effectively advocating for yourself isn't just...
5 min read


Conquering Imposter Syndrome: Advice from Communications Professionals
In the competitive world of communications, even the most accomplished professionals sometimes feel like they don't belong. This...
3 min read
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