Biggest Challenges Faced By A Co Founder At ARM Digital Media
Ritesh, Co-Founder & MD at ARM Digital Media Pvt Ltd, identifies navigating current market dynamics as the biggest challenge in his role. The current economic climate, with larger organizations "firing people left right in center" and reducing budgets, directly impacts ARM Digital Media's revenue, requiring Ritesh to anticipate these challenges for clients and proactively develop solutions to maintain growth and value.
Executive/Leadership, Overcoming Challenges, Industry Realities, Workplace Challenges, Achieving Goals
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Ritesh Singh
Co-Founder & MD
ARM Digital Media Pvt Ltd
University of Lucknow
AIMA - Post Graduate Diploma in Business Management & UCLA - PGPx
Business Management & Admin
Advertising, Communications & Marketing
Entrepreneurship and Business Owner
None Applicable
Video Highlights
1. Maintaining consistent revenue in a fluctuating market
2. Adapting strategies to clients' budget reductions
3. Proactive preparation for market challenges and client needs
Transcript
What is your biggest challenge in your current role?
A key challenge is market dynamics. If you look at today's news, it's all about people being fired. All the bigger organizations are firing people left, right, and center.
In this dynamic environment, where we see recession happening and larger companies fighting people, they will stop spending money or reduce their budgets. As a marketing consultant or a digital marketing company aligned with delivering our customers' goals, if they are tapering down their goals, it's going to impact our revenues.
How do we ensure we continue to deliver higher, better, faster so that customers get greater value from partners like us? My role, or the bigger challenge, is how to foresee those challenges for our customers and start preparing for them today.