Erika, Coordinator, Alternative Programming at MACRO: Advize Career Interview

A Northwestern graduate, fueled by a full scholarship and diverse internships at Cards Against Humanity and a documentary production company, navigated a path from post-graduation roles to William Morris Endeavor and ultimately a Coordinator, Alternative Programming position at MACRO. This multifaceted role encompasses project management from concept to delivery, creative brainstorming, intern supervision, and departmental coordination within unscripted TV, documentaries, and podcasting.

A day involves dynamic project management, creative development, and collaboration with talent, showcasing strong organizational and communication skills.

MACRO's supportive team fosters growth, despite the challenges of a fast-paced environment demanding prioritization and quick decision-making.

The industry's "people aspect," showcasing diverse human experiences, and a willingness to speak up for oneself are key to success, a lesson learned while overcoming self-doubt stemming from unequal opportunities.

Entry-level positions at talent agencies or as production assistants are suggested for aspiring professionals, emphasizing the importance of embracing failure as a learning tool and aligning career goals with personal values, even when defying traditional notions of "prestige." This journey, shaped by a first-generation, low-income background, highlights the possibility of achieving ambitious career goals while prioritizing financial security and personal fulfillment.