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What A Social Media Manager At Re Wishes They Had Known Before Entering The Web3 Industry

Steph, a Social Media Manager, thrives in the ever-evolving Web3 industry because "there's always something new," requiring constant research and adaptation of marketing strategies; the analytical nature of the work, coupled with engaging personalities on platforms like Twitter, makes the role fun and rewarding.

Data Analysis, Research Skills, Social Media, Digital Marketing, Web3

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Steph F.

Social Media Manager

Re

Californa Lutheran University

N/A

Communications

Finance (Banking, Fintech, Investing)

Communication and Marketing

Honors Student, Scholarship Recipient, Pell Grant Recipient, Took Out Loans, Worked 20+ Hours in School, First Generation College Student

Video Highlights

1. The social media industry is constantly evolving, requiring continuous learning and adaptation.

2. Strong research skills are crucial for success, as marketing strategies need to be updated frequently.

3. The industry offers opportunities for engaging with diverse personalities and communities on platforms like Twitter.

Transcript

What do you enjoy most about being in your industry?

I think I mentioned in the previous question, it's always new, there's always something different. There's always something being developed within Web3.

I think there's always something to learn from. For this role and the general industry, having research skills is really key. The last thing you want is to be repeating a past marketing go-to-market strategy that ends up failing.

What worked a year ago will not work now. That's how it is. Again, what I like about it is there's always something new. I like the analytics and the research aspect of it.

Within the industry, there's always something new. Just being on Twitter is fun. It's fun engaging with people. There's always a fun personality to engage with in the industry too.

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