gtag('config', 'G-6TW216G7W9', { 'user_id': wix.currentUser.id });
top of page

What a Digital Media Manager at an Investment Management Company Wishes They Had Known Before Entering the Investment Management Industry

Lisa, a Digital Media Manager, found the role "quite niche," offering unique skillsets and cross-functional collaboration with project managers and international teams—an experience exceeding expectations. However, the specialized nature of the position was something that was not fully appreciated before entering the field.

Cross-functional Teamwork, Niche Skill Development, International Collaboration, Resume Enhancement, Industry Specific Skillsets

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Lisa Li

Digital Media Manager

Investment Management Company

Northeastern University, 2019

UCLA Anderson School of Management

Marketing

Finance (Banking, Fintech, Investing)

Communication and Marketing

LGBTQ

Video Highlights

1. The Digital Media Manager role is niche, offering specialized skills and cross-functional collaboration opportunities.

2. The role involves significant cross-functional work with project managers and international teams.

3. While niche, this specialization provides valuable and differentiating skills for future career prospects.

Transcript

What have you learned about this role that you wish someone had told you before you entered the industry?

For me, a big thing was being really used to a lot of marketing functions working together. In this case, you are working cross-functionally a lot.

However, I think the role specifically is quite niche. This is great because I'm gaining a ton of experience working with project managers and people internationally, with whom I never had this much access before.

On the positive side, being niche gives me very specific skillsets that can differentiate me on my resume or in future jobs. But I think there is an aspect of that which I didn't fully understand or anticipate beforehand.

bottom of page