Favorite Parts Of Working In The Fast Food Industry As A Senior Manager Global Strategy
Kristan, a Senior Manager of Global Strategy at a fast-food chain, enjoys the industry's "fun" and competitive nature, citing "very serious meetings about nacho fries" as an example of its unique dynamic. The constantly evolving landscape and strong brands, along with opportunities for creative brand voice and product development, are key aspects that make the work engaging.
Competitive Industry, Brand Management, Product Development, Strategic Planning, Fast-Paced Environment
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Kristan Hannigan
Sr. Manager, Global Strategy
Fast Food Chain Company
University of California, San Diego
MBA from UCLA Anderson
Business Management & Admin
Food, Beverages & Alcohol
Business Strategy
Honors Student
Video Highlights
1. The fast food industry is a fun and dynamic industry to work in.
2. It's a competitive industry with strong brands and a witty brand voice.
3. The industry is constantly changing and evolving.
Transcript
What do you enjoy most about being in the fast food industry?
I love food. Who doesn't? It's such a fun industry to talk about.
You have these very serious meetings about nacho fries, and sometimes you forget how fun the industry is. I think it's also a really competitive industry.
You have such strong brands across the category, and the work that comes out, the brand voice, the wittiness, and the products – it's a fun industry to work in. I think it's constantly changing and evolving, which keeps you on your toes.