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Favorite Parts Of Being A Senior Digital Strategist At BOND Entertainment Agency

Jessica, a Senior Digital Strategist at BOND Entertainment Agency, most enjoys the extensive collaboration inherent in the role, a significant departure from previous positions. The opportunity to work "Hands-On with all the other areas that strategy is affecting," including teams across development, AV, print, and production, is a favorite aspect of the job.

Collaboration, Teamwork, Project Management, Communication, Strategic Thinking

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Jessica Brooks

Sr. Digital Strategist

BOND Entertainment Agency

University of Arizona; 3.5 years did not graduate

N/A

Creative Writing, Journalism

Arts, Entertainment & Media

Communication and Marketing

Took Out Loans, Worked 20+ Hours in School, Transfer Student

Video Highlights

1. Extensive collaboration opportunities across various teams (digital, community engagement, copywriting, social media design, development, AV, print, production).

2. Hands-on involvement in seeing how digital strategy impacts other areas of the business.

3. Integration with teams responsible for movie trailers, posters, billboards, and studio production.

Transcript

What do you enjoy most about being in your current role?

My current role at this agency specifically comes with a lot of collaboration opportunities. This hasn't always been the case in my previous roles within this industry.

However, at this company, they do a great job of really integrating our teams. This includes teams within the digital space, like community engagement, copywriting, social media, and design.

It also extends to integrating with our development team, our AV team who cuts our trailers, our print team who creates our movie posters or billboards, and even our production team who has a full studio on set. The opportunity to be more involved and hands-on with all the other areas that my strategy is affecting is definitely one of my favorite parts about this role.

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