A Day In The Life Of A Senior Director Of Sales At Scibids
A senior director of sales at Scibids spends much of their day "sending tons and tons and tons of emails," but these aren't generic messages; the director carefully researches potential clients, crafting personalized notes explaining why Scibids' product uniquely addresses their needs to maximize the sales funnel.
Communication, Sales, Leadership, Business Development, Strategic Planning
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
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Traits
Andy Green
Sr. Director of Sales
Scibids
University of Maryland, 2011
Johns Hopkins Carey Business School
Communications
Advertising, Communications & Marketing
Sales and Client Management
None Applicable
Video Highlights
1. Senior Director of Sales responsibilities include extensive emailing and client communication.
2. Strategic email outreach involves researching clients and tailoring messages to their specific business needs.
3. A large sales funnel is necessary; the more leads generated, the higher the chance of successful closures.
Transcript
What does a day in the life of a senior director of sales look like?
You send tons of emails, tons and tons and tons of emails. That's probably the one activity I do the most of, besides taking calls with these clients that I'm trying to talk to, right?
I say that with a bit of jest, but it's true. Those emails can't just be blown out there. You have to do your research about who you want to meet with.
Send them notes that make sense for their business and why they, in particular, need to be talking to me and working with our product. So that's the goal there.
Generally, I want to set as many calls and meetings as possible because the more I put in the top of my sales funnel, the more we'll eventually squeeze out the bottom. Not all of them are going to get there. So the more you put in at the top, it gives you a better chance of closing more at the end.
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