What Type Of Person Thrives In Marketing According To A Chief Marketing Officer At Protecto
Shekar, Protecto's Chief Marketing Officer, highlights that success in the industry requires constantly challenging the status quo—"if you're doing the same things over and over again you don't get necessarily better results"—and embracing a mindset of continuous improvement, regularly assessing performance and proactively seeking solutions to suboptimal situations. This proactive approach, involving "pushing your envelope" through new initiatives, is key to thriving.
Problem-solving, Strategic thinking, Adaptability, Innovation, Results-oriented
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Shekar Hariharan
Chief Marketing Officer
Protecto
MSRIT (Bengaluru, India), 1993-1997
Louisiana State university, M.S. in Industrial Engineering
Engineering - Mechanical
Technology
Communication and Marketing
None Applicable
Video Highlights
1. Always question how things can be done better and challenge the status quo.
2. Embrace change and trying new things to improve results.
3. Be proactive in identifying and fixing issues, even on a monthly basis, rather than waiting for quarterly reviews.
Transcript
How would you describe people who typically thrive in this industry?
The people who thrive are those who challenge the status quo. If you keep doing the same things over and over, you won't necessarily get better results.
You always have to question how you could do things better. Even quarterly business reviews have become monthly.
The question then becomes, what are you doing to fix things that are not optimal? This is what I believe makes people thrive.
When you do more things, you push your boundaries, meaning you try new things. If you try new things and make the right investments with the right mindset, you'll usually do well.