Favorite Parts Of Working In Mental Health As A Brand Program Manager
Shannon's favorite aspect of the mental health industry is the alignment of "brand, and...the marketing storytelling side of things" with the deeply meaningful work of increasing access to mental healthcare; this allows Shannon to combine professional passion with a strong belief in the positive impact of their work, making even challenging days worthwhile.
Brand Management, Marketing, Mental Health, Storytelling, Meaningful Work
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Shannon Tremaine
Brand Program Manager
Grow Therapy
University of South Australia, 2015
Bachelor of Marketing and Communication, University of South Australia
Marketing
Healthcare, Medical & Wellness
Communication and Marketing
Worked 20+ Hours in School
Video Highlights
1. Shannon's career combines her passion for branding and marketing with her belief in the importance of mental healthcare, making her work meaningful.
2. She emphasizes the significance of believing in the product or service one is marketing, highlighting the positive impact of working in an industry she's passionate about.
3. Her work in mental health allows her to contribute to something larger than herself, knowing her efforts directly help people access essential care, even on challenging days.
Transcript
What do you enjoy most about being in your industry?
The industry for me is twofold. I've always loved brand and the marketing storytelling side of things.
I think I've struggled when you don't necessarily believe in the thing that you're selling is good and positive. Now I'm in mental health, and we are essentially selling therapy.
The thing I love most is joining those two passions. I'm really passionate about getting people mental health care, and I think that's a really important part of being in a brand role: you have to believe in what you're doing.
Working in this industry as a whole, the most exciting thing is knowing that even when I've had a bad day or a long week, it's meaningful to someone, and we are doing something that is going to help people. So right now, being in mental health is a real winner.