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Biggest Challenges For A Community Relations Senior Manager At San Francisco 49ers
Saya's greatest challenge as Community Relations Senior Manager for the San Francisco 49ers is balancing the numerous requests for assistance, "figuring out how to say no," while striving to create the most sustainable impact. The organization prioritizes finding alternative ways to help, shifting focus from grand gestures to sometimes "a little bit lighter touch" to best serve community members and nonprofits in need.
Community Relations, Nonprofit Collaboration, Resource Allocation, Prioritization Skills, Empathy
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Saya Lindsay
Community Relations Senior Manager
San Francisco 49ers
Trinity College, 2012
N/A
International Relations & Affairs
Sports & Fitness
Communication and Marketing
Student Athlete
Video Highlights
1. The biggest challenge in Saya's role is balancing the numerous requests for help with the organization's capacity. This highlights the importance of prioritization and resource management in community relations.
2. Saya emphasizes the importance of finding alternative solutions instead of simply saying 'no'. This showcases creativity and adaptability in addressing community needs.
3. The role requires a balance between large-scale initiatives and smaller, more immediate actions. This demonstrates the diverse nature of community relations work and the need for flexibility in approach.
Transcript
What is the most challenging part of your job?
The most challenging part of my job is figuring out how to say no. You want to help so many people, and there is always something more we could all be doing, especially with the platform and organization we have.
We get a lot of asks and requests from people with incredible ideas, fans who have lost loved ones, kids in hospitals battling cancer, and nonprofits trying to help the community. I have a hard time saying no or not diving deeper into an issue.
I need to remember that sometimes the best, most sustainable impact is what we're already doing, or sometimes a lighter touch is what that moment needs. It doesn't need to be grand and big; it can be simple and sweet.
We never try to say no; we always try to find an alternative. If they're asking for one thing, but it's not the right fit, we'll find another way to uplift that community member, help that nonprofit, or create awareness for an issue.
Our biggest thing is not saying no but finding out what the other answer is. Remember, it doesn't take a five-month-long event to get something done; a light touch can sometimes be the best way to make an impact.