Career Path of a Senior Manager Newsroom at Salesforce
Sammy's career path began with a communication and psychology degree from UC Santa Barbara, where an internship at Decker's Brands ignited their interest in "corporate responsibility." After a year and a half at a creative agency, Sammy joined Salesforce six years ago, drawn to the company's values and finding a role through a LinkedIn connection, showcasing a career trajectory shaped by both professional skills and personal values.
Communication, Corporate Social Responsibility, Digital Marketing, Career Values Alignment, Professional Networking
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Sammy Spiegel
Senior Manager, Newsroom
Salesforce
UCSB
N/A
Communications, Psychology
Technology
Communication and Marketing
Greek Life Member, First Generation College Student
Video Highlights
1. Sammy pursued a degree combining communication, psychology, writing, and professional editing, reflecting a diverse skillset valuable in communications and marketing.
2. An internship at Decker's Brands exposed Sammy to corporate social responsibility, influencing her career path and highlighting the importance of company values.
3. Sammy's transition from a creative agency to Salesforce demonstrates her proactive approach in seeking a company aligning with her values, showcasing a career strategy focused on purpose and impact.
Transcript
Could you walk me through your career path, including your experiences in college, any internships, or jobs you had before your current role?
I attended UC Santa Barbara, studying Communication and Psychology, with a minor in Writing and Professional Editing. I always knew I wanted a role in communications or marketing.
My first major internship was at Deckers Brands, a company that owns several shoe brands like Ugg, OluKai, and Teva. It's one of the biggest companies in Santa Barbara. I interned there my senior year and helped write their corporate social responsibility report.
It was really cool. I was doing writing and editing, but it also introduced me to corporate responsibility. I thought, "Wow, this is really cool, a company that has great values." That idea stuck with me throughout college.
After college, my first real job was at a creative agency, doing digital marketing, branding, and web development. I wore many hats and worked on numerous client projects. However, after about a year and a half, I felt the need to find a company with values I was truly aligned with.
I had my eye on Salesforce, a tech company in San Francisco known for helping communities while also being a business. I got lucky and saw a LinkedIn post from a friend from UCSB. Her team was hiring, I interviewed, and the rest is history. I've been at Salesforce ever since, for the last six years.
Advizer Personal Links
linkedin.com/in/sammyspiegel