Favorite Parts Of Being A Global PR Manager At A Footwear Company
Olivia, a Manager of Global PR, most enjoys the creative writing opportunities and collaborative nature of her role, a satisfying career path diverging from her journalism degree where she found "a very specific style of writing". The variety inherent in public relations, including daily interaction with "social media team, paid media team, [and] brand marketing team," is another key source of job satisfaction.
Communication, Teamwork, Creativity, Variety, Collaboration
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Olivia Nelson
Manager, Global PR
Publicly-Owned Footwear Company
California Polytechnic State University, San Luis Obispo
N/A
Creative Writing, Journalism
Apparel, Beauty, Retail & Fashion
Communication and Marketing
Greek Life Member
Video Highlights
1. Olivia enjoys the creative writing opportunities in PR, unlike the fact-based style of journalism.
2. She highlights the collaborative nature of PR, involving teamwork with various marketing disciplines.
3. Olivia emphasizes the variety and dynamic nature of daily tasks in a PR role, making it engaging and exciting.
Transcript
What do you enjoy most about being in your current role?
I love that my job gives me so much opportunity to write. When I got my degree in journalism, I originally thought I would be a journalist because I just really loved writing.
As I started taking my journalism courses, I realized it's a very specific style of writing. It's very fact-based, and I wanted to do writing that allowed me to be a little more creative.
PR has given me so much opportunity to do that, so that's something I really love. I also love that PR is super collaborative. Every day looks very different.
So if you're someone that likes variety, PR is a great career path for you. I get exposure to so many different marketing disciplines. I work super closely with our social media team, our paid media team, and our brand marketing team.
Again, every day is really different, and I think that's one of the best things about working in PR.