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Favorite Parts Of Working In The Marketing Industry As A Freelance Digital Marketing Specialist

Matt, a Digital Marketing Specialist at Freelance Marketing, enjoys the marketing industry because of its "ever-changing nature," finding the consistent surprises and new challenges engaging and far from boring. The rapid expansion of the field, particularly since college, keeps the work consistently "interesting."

Digital Marketing, Industry Trends, Adaptability, Continuous Learning, Career Satisfaction

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Matt Lucas

Digital Marketing Specialist

Freelance Marketing

California State University Sacramento

N/A

Business Management & Admin

Advertising, Communications & Marketing

Communication and Marketing

None Applicable

Video Highlights

1. The marketing industry is constantly changing and expanding, which keeps the work interesting and challenging.

2. The role of a marketer involves continuous learning and adaptation due to the ever-evolving nature of the field.

3. The dynamic nature of marketing ensures that the work is never boring.

Transcript

What do you enjoy most about being in your industry?

Being in the marketing industry is great. One of my favorite things about it is how marketing has changed so much since I started college.

Back when I was in college, you had SEO and social media. Now, it's expanding so much and so quickly.

What being a marketer means is that I really enjoy that challenge, the ever-changing nature of marketing. It consistently surprises me.

It's always interesting; it's never boring at all. So, that's probably one of the best things about being in the marketing industry.

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