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Laura, Director, Corporate Marketing at Snapdocs: Advize Career Interview

A Director of Corporate Marketing at Snapdocs shared insights into a dynamic career path. The daily work is varied, demanding adaptability and strategic thinking alongside meticulous attention to detail.

Success hinges on building strong relationships, both internally and externally, and a willingness to embrace challenges and continuous learning.

A proactive approach to opportunities, including diverse experiences like internships and even seemingly unrelated jobs, is crucial.

The industry itself offers constant learning and surprising discoveries at the intersection of technology and real estate. Entry-level positions are plentiful and a first role is not necessarily career-defining.

The biggest rewards are having a strong impact on the business and collaborating with smart people, while the greatest challenge is maximizing impact with limited resources.

The advice to say "yes" to new opportunities and to proactively network will resonate with ambitious students.

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Laura Mighdoll

Director, Corporate Marketing

Snapdocs

University of Arizona, 2015

N/A

Business Management & Admin, Marketing

Technology

Communication and Marketing

Scholarship Recipient, Greek Life Member

Watch all of this Advizer's videos below

A Day In The Life Of A Director Of Corporate Marketing At Snapdocs

A Director of Corporate Marketing's day is "really vary[ing]," encompassing meetings, brainstorming sessions, and creative work; Laura emphasizes the importance of maintaining hands-on involvement and execution even in a senior leadership position to stay connected to the work.

Most Important Skills for a Director Corporate Marketing at Snapdocs

Laura, a Director of Corporate Marketing, emphasizes the importance of adaptability and continuous learning, stating that "skills are always growing," and highlights patience, strategic thinking coupled with attention to detail, and the ability to leverage others' strengths as crucial skills for success in their field. The capacity to "think about the big picture...but also think about the narrow details" proves especially vital.

Favorite Parts of Being a Director Corporate Marketing at Snapdocs

Laura, a Director of Corporate Marketing at Snapdocs, most enjoys "having a really strong impact on the business," a benefit of working at a company where the role allows close collaboration with executives and "really smart people" from diverse backgrounds, resulting in a dynamic and engaging work experience. The opportunity to contribute significantly and the stimulating environment are key aspects of the role's appeal.

Biggest Challenges Faced By A Director Corporate Marketing At Snapdocs

Laura's biggest professional challenge as Director of Corporate Marketing at Snapdocs is "always trying to do more, get more out of less resources," a common experience reflecting the realities of many careers. However, Laura also notes a personal challenge of combating imposter syndrome, emphasizing that growth stems from embracing challenges, making mistakes, and remembering "you are where you're supposed to be."

Favorite Parts Of Working In Fintech Industry As A Director Corporate Marketing

Laura's enjoyment stems from the constant learning and surprising discoveries within the dynamic intersection of technology and real estate, admitting "when I joined, I knew nothing about mortgages." This continuous exploration of "the ins and outs" is a key driver in their career satisfaction, evident across both their travel and mortgage technology experiences.

What Type Of Person Thrives At Work According To A Director Corporate Marketing At Snapdocs

Laura, a Director of Corporate Marketing, highlights that success in the industry hinges on being "thoughtful, operational, and data-driven," but prioritizes role importance, team dynamics, and learning opportunities over specific industry knowledge in career decisions.

What A Corporate Marketing Director At Snapdocs Wishes They Had Known Before Entering The Marketing Industry

Laura, a Director of Corporate Marketing at Snapdocs, emphasizes the critical importance of relationship-building, stating that "relationships are number one," both internally to advocate for projects and externally with customers and partners for success in marketing roles. This networking is key to enjoying the role and achieving results.

Entry-Level Positions For Aspiring Marketers

Laura, a Director of Corporate Marketing, advises undergraduates interested in marketing and management to be open to "any position," emphasizing that a first role is not career-defining and pivoting is acceptable. Entry-level options include marketing associate roles, and even sales development or business development positions which can help one "grow into a different role" later on.

Significant Career Lesson From a Director of Corporate Marketing at Snapdocs

Laura, a Director of Corporate Marketing, emphasizes the importance of saying "yes to learning and new opportunities," volunteering for projects outside a standard job description to demonstrate reliability and leadership potential for career advancement. The interviewee also wisely cautions against self-imposed pressure, reminding that opportunities for growth and adjustment are always available.

College Experiences That Helped a Corporate Marketing Director at Snapdocs Succeed

Laura's undergraduate success stemmed from "a lot of networking," study abroad experiences, and a proactive approach to diverse opportunities, including internships and even restaurant work. This broad approach, coupled with a willingness to "expand your horizons and give everything a try," clearly contributed to their current role as Director of Corporate Marketing at Snapdocs.

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