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What an Account Director at SHIFT Communications Wishes They Had Known Before Entering the Public Relations Industry

Kelsie, an Account Director at SHIFT Communications, advises those entering the industry to consider the significant amount of computer time involved in the role, stating "this role is mostly on your computer and spending time there." Before entering the field, prospective professionals should carefully consider whether a largely computer-based work environment aligns with their preferences.

Computer Skills, Office Work, Work Environment, Industry Expectations, Career Planning

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Kelsie Axelrod

Account Director

SHIFT Communications

Bentley University

none

Environmental & Related Sciences, Marketing

Advertising, Communications & Marketing

Communication and Marketing

Student Athlete

Video Highlights

1. The role involves significant computer work, so consider if that aligns with your preferences.

2. The interviewee wishes she had known the extent of computer-based work involved in the role before entering the industry.

3. It's important to reflect on whether a largely computer-based role suits your personality and preferences before committing to a career path in this field.

Transcript

What have you learned about this role that you wish someone would have told you before you entered the industry?

This role is mostly on your computer and spending time there. I think I knew that.

When coming out of college, just think about that if that's where you want to be.

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