Career Path of an Account Director at SHIFT Communications
Kelsie's career path began with internships at an ad agency and a waste management company, where they gained experience in "flyer marketing materials" and "earned media," before a pivotal Ketchum fellowship launched their PR career. Following this, the account director spent time in various PR and marketing roles at different agencies and in-house, ultimately leading to their current position at SHIFT Communications after almost six years.
Public Relations, Marketing, Internships, Career Path, Agency Life
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Kelsie Axelrod
Account Director
SHIFT Communications
Bentley University
none
Environmental & Related Sciences, Marketing
Advertising, Communications & Marketing
Communication and Marketing
Student Athlete
Video Highlights
1. Kelsie's diverse internship experiences (advertising agency, waste management company) highlight the value of exploring different sectors to find the best fit.
2. Her Ketchum internship, specifically their fellows program, is identified as a pivotal experience that launched her professional career in PR.
3. Kelsie's career progression showcases a mix of agency and in-house roles in both PR and marketing, demonstrating versatility and experience across different work environments.
Transcript
Could you walk me through your career path, starting with your experiences in college and any internships or jobs you had before your current role?
I had quite a few internships in college, and a couple that stuck out to me. I interned at an ad agency in Boston, as I thought I wanted to be in the advertising space.
I also interned in the marketing department of a waste management company, which was a really good learning experience. I did that for a summer and was involved in creating flyer marketing materials, figuring out conferences for them to attend, and some earned media.
Post-college, I did an internship with Ketchum, a pretty big PR agency. I was part of their fellows program, and that really set me off into my professional career.
Since then, I've had a couple of roles at one agency and a couple in-house, both PR and marketing roles. And then I've been at ShiftCom for almost six years now.