What A Marketing Coordinator At A Marketing Agency Wishes They Had Known Before Entering The Marketing Industry
Joshua wishes someone had told them, especially coming from a non-marketing background, that "you're always prepared in some way," as past projects, internships, and schoolwork contribute to current skills and future career paths, even if it's not immediately obvious. Looking back, Joshua realizes the truth in that advice, despite feeling intimidated on their first day and doubting that their skills were sufficient for the agency setting.
Entry-Level, Confidence, Industry Realities, Practical, Overcoming Challenges
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Joshua
Marketing Coordinator
A marketing agency
Arizona State University (ASU) - W. P. Carey
Business Management & Admin
Consulting & Related Professional Services
Creative
Honors Student, Scholarship Recipient, Pell Grant Recipient, Worked 20+ Hours in School, First Generation College Student
Video Highlights
1. Your past experiences, even from school projects and internships, are more relevant and valuable than you might initially think in a marketing role.
2. Entering a marketing agency can be intimidating, especially without a formal marketing background, but your existing skills are likely more applicable than you realize.
3. Preparation is key in a marketing role, drawing upon various experiences to contribute to your current and future career path.
Transcript
What have you learned about this role that you wish someone would have told you before you entered the industry?
I'd say, especially considering my background not being in marketing, you're always prepared in some way. I wish someone had told me that.
On my first day, I was very intimidated by an agency setting, a marketing setting, because I felt my skill sets weren't enough and what I had done in my past wasn't enough. But as I've said, we've all done projects in school, portfolio projects on the side, or internships that have contributed to where we are and will contribute to our paths going forward.
Looking back now, that advice was true, it's just I didn't see it back then.