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Main Responsibilities of a Co-Founder at Lost Abroad

As a co-founder of Lost Abroad, Jack wears many hats, including "principal educator," leveraging teaching experience to design game mechanics, particularly those focused on language learning. This blends seamlessly with Jack's role as chief marketing officer, focusing on promoting the game to the "right audience" through appropriate channels.

Game Design, Education, Marketing, Entrepreneurship, Curriculum Development

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Jack (Xinkang) Du

Co-Founder, Principal Educator/Chief Education Officer, CMO

Lost Abroad (lostabroadgame.com)

Victoria University of Wellington, New Zealand. 2009

Bachelor of Science with Honors (Master's equivalent in commonwealth countries): marine biology and quantitative genetics/marine biology, 2012; Graduate Diploma of Teaching, 2015, both are from Victoria University of Wellington, New Zealand. MBA from UCLA Anderson School of Management, 2022

Business Management & Admin

Education

Entrepreneurship and Business Owner

International Student, Honors Student, Scholarship Recipient, Took Out Loans, Immigrant

Video Highlights

1. Jack's role as co-founder involves diverse responsibilities, including game mechanics design and marketing.

2. His background as a teacher contributes to his role as principal educator, where he designs educational game mechanics.

3. Jack's passion for gaming and game design directly influences his work, showcasing a blend of professional expertise and personal interests.

Transcript

What are your main responsibilities within your current role?

I'm a co-founder and do a bit of everything. Within that, I'm also the principal educator, as I was a teacher in the past. I'm essentially the industry expert for our startup.

I'm in charge of designing most of the game mechanics, especially those related to education. For example, if we're teaching languages, I design those mechanics. Being a lifelong gamer, I also really enjoy playing games and studying game design.

At the same time, I'm also the chief marketing officer. In simple terms, this involves promoting our game to the right audience by reaching them through the appropriate channels. That's a high-level picture of what I do in my job.

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