Career Path Of A Digital Media Strategy And Analytics MBA Intern At An Entertainment Company
Guanyu's career path began with a biomedical engineering degree fueled by a love for biology and problem-solving, leading to a manufacturing engineering role at Edwards Life Sciences. To enhance business acumen and understand company strategy, Guanyu pursued an MBA at UCLA Anderson, gravitating towards entertainment and strategy, which eventually led to "a four month stitt at an NA intern at a Japanese mobile gaming company" and the current role as an MBA intern in digital media strategy and analytics.
Career Path, MBA, Digital Media, Strategy & Analytics, Internship
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Guanyu Liu
Digital Media Strategy & Analytics, MBA Intern
Fortune 500 Entertainment Company
University of California, Irvine
University of California, Los Angeles; MBA
Engineering - Biomedical
Arts, Entertainment & Media
Business Strategy
Honors Student, Scholarship Recipient, Immigrant, Worked 20+ Hours in School
Video Highlights
1. Leveraged a practical 3D printing class experience to land the first job as a contractor in manufacturing engineering at Edwards Life Sciences.
2. Pursued an MBA at UCLA Anderson to develop business acumen and better understand company's strategic roadmap, focusing on entertainment and strategy.
3. Secured current MBA internship in digital media strategy and analytics at an entertainment company by identifying opportunities that matched qualifications within a six-month post-graduation window, demonstrating adaptability in a tough job market.
Transcript
Could you walk me through your career path, starting with your experiences in college? Please include any internships or jobs you had before your current role.
Absolutely. When I was an undergrad, I loved biology and problem-solving. I knew I couldn't become a doctor, and I didn't want to do manual labor all day, so I decided to pursue biomedical engineering to lean into my love for problem-solving and biology.
During undergrad, I worked at a doctor's office for practical experience and also did research at a lab at UCI. I used my experience from a practical 3D printing class to land my first job as a contractor in manufacturing engineering at Edwards Life Sciences. I later pivoted to a full-time role in supplier quality, where I worked for a total of six years.
Towards the end of my time there, I knew I wanted to develop my business acumen to better understand a company's strategic roadmap. So, I decided to pursue my MBA at UCLA Anderson. I wanted to make the most of my experience by taking classes I was passionate about and found myself gravitating towards entertainment and strategy.
After applying for internships, I landed a four-month internship at a Japanese mobile gaming company. Recently, I got a job as an MBA intern working in digital media strategy and analytics at an entertainment company. I saw opportunities for which I qualified for the six-month post-graduation window.
This really helped, especially in this tough job market, to look more closely at those descriptions. It's been really great so far, kind of my dream.
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