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Favorite Parts Of Working At AT&T

Frances's favorite aspects of her AT&T role centered on "great relationships" with colleagues and the daily variety offered by "multiple campaigns, multiple types of marketing." The tangible results of successful campaigns, leading to exceeding goals and achieving raises, provided immense satisfaction.

Teamwork, Results-Oriented, Project Management, Marketing, Communication

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Frances Groeneman

Retiree

AT&T

University of Redlands, 1994

University of LaVerne MSLM

Business Management & Admin

Advertising, Communications & Marketing

Communication and Marketing

None Applicable

Video Highlights

1. Strong team relationships and camaraderie were key aspects of the role.

2. The work involved variety and tackling diverse marketing campaigns.

3. Seeing the direct results of one's work and achieving set goals were highly rewarding aspects of the job.

Transcript

What do you enjoy most about being in your current role?

What I enjoyed most was the people. I loved my team; we had great relationships and interactions. It was also something different every day, with multiple campaigns and marketing types to dig into.

Seeing the results of what you've done was also rewarding. If you set a goal for a campaign, like a 1% response rate and 10% conversion rate, and you achieved or exceeded that, it was awesome.

It was great to behold the results of your campaign and hard work. Seeing your efforts produce what you expected, and hopefully help you get a good raise at the end of the year, was all part of it. Just all of that – my peers, the variety, and the results.

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