Favorite Parts Of Being A Senior Account Manager At Movio
Caitlin, a Senior Account Manager at Movio, most enjoys "launching different marketing campaigns," leveraging data and current events to craft compelling narratives. This demonstrates a talent for combining analytical skills with creative storytelling to achieve marketing goals.
Marketing Campaigns, Data Analysis, Storytelling, Pop Culture, Current Events
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Caitlin (Klein) McMahon
Senior Account Manager
Movio
University of Southern California
UCLA Anderson School of Management - MBA
Advertising, Public Relations
Arts, Entertainment & Media
Strategic Management and Executive
None Applicable
Video Highlights
1. Working on marketing campaigns
2. Using data to create marketing narratives
3. Staying current with pop culture and industry trends
Transcript
What do you enjoy most about your most recent role?
I really enjoy launching different marketing campaigns. I like using data to tell a story, or looking at the industry overall.
I also enjoy observing current events and pop culture to help tell that story. I found great satisfaction in putting all those pieces together to create effective marketing campaigns.
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