Entry-level Positions for Aspiring Account Managers
Entry-level entertainment industry roles for undergraduates include agency-side assistant positions in PR and account management, or marketing coordinator roles in-house; Caitlin notes that "titles can differ a little bit depending on where you are at," highlighting the variety of options available.
Entry-Level Jobs, Account Management, Marketing, Entertainment Industry, Agency vs. In-house
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Caitlin (Klein) McMahon
Senior Account Manager
Movio
University of Southern California
UCLA Anderson School of Management - MBA
Advertising, Public Relations
Arts, Entertainment & Media
Strategic Management and Executive
None Applicable
Video Highlights
1. Entry-level positions in the entertainment industry span across agencies and in-house roles.
2. Common starting points include assistant, coordinator, or marketing coordinator positions.
3. Titles and responsibilities may vary based on the company and its specific needs
Transcript
Q10: Entry-level positions
What sort of entry-level positions are there in the entertainment industry that an undergraduate college student might want to consider?
There's a whole range of different entry-level positions. From an agency standpoint, in PR you start as an assistant for software companies and account management. You might be starting as a marketing coordinator.
This spreads differently throughout in-house versus agency roles. Typically, you'll be in an assistant or coordinator type role, but the titles can differ a little depending on your company.
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