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A Day in the Life of a Senior Account Manager at Movio

A senior account manager's day at Movio involves "meetings with clients" and collaborating with the team to strategize campaigns. This includes analyzing data and creating effective strategies to help clients achieve their goals, showcasing a blend of client interaction and data-driven decision-making.

Communication, Data Analysis, Project Management, Teamwork, Client Relations

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Caitlin (Klein) McMahon

Senior Account Manager

Movio

University of Southern California

UCLA Anderson School of Management - MBA

Advertising, Public Relations

Arts, Entertainment & Media

Strategic Management and Executive

None Applicable

Video Highlights

1. Collaborates with clients and team members to strategize and execute marketing campaigns.

2. Analyzes data to understand industry trends and client-specific insights.

3. Creates data-driven campaigns to help clients achieve their goals.

Transcript

What does a day in the life of a senior account manager really look like?

You log on in the morning and there are a lot of meetings. These involve calls with your clients and working with your team to understand what campaigns you're going to be running.

You also need to understand what insights you're seeing in the industry overall and with that client specifically. The goal is to figure out how you can best help them reach their goals.

So, really, it's about meetings with the clients. Then, you analyze and have time to work through data. This allows you to create great campaigns for them.

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