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Main Responsibilities Of A Product Designer At A Non-Profit Education Company

Ashley's main responsibility as a Product Designer centers around "understanding the user" through methods like interviews, surveys, and usability testing, all while aligning with business goals. This role also requires knowledge of web design best practices for wireframing and prototyping, with a focus on "inclusive design and development" to ensure accessibility for everyone.

User Research, Web Design, Prototyping, Inclusive Design, Business Goals

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Ashley McWilliams

Product Designer

Non-profit education company

Arkansas State University

Engineering, IT, Math & Data

Education, Nonprofit, Foundations & Grantmaking

Product / Service / Software Development and Management

Scholarship Recipient, Worked 20+ Hours in School, First Generation College Student

Video Highlights

1. Understanding user needs through interviews, surveys, and usability testing.

2. Aligning user needs with business goals to move the business forward.

3. Applying web design best practices for wireframing and prototyping, with a focus on inclusive design and accessibility.

Transcript

What are the main responsibilities within your role?

The primary focus is understanding the user. We accomplish this through various methodologies such as interviews, surveys, and usability testing. This helps us understand user needs and wants, while also ensuring alignment with business goals and progress.

I also need to be knowledgeable in web design best practices, as I create wireframes and prototypes for user interfaces. These are especially important for usability testing. Additionally, inclusive design and development are crucial to ensure accessibility for everyone.

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