Favorite Parts of Working in the Advertising Industry as a Partnerships Manager
Andrew, a Partnerships Manager at Backyard Ventures, enjoys the "small industry" aspect of influencer podcasting within advertising, allowing for strong relationships with "a lot of the same people" met at conferences and in daily work. This network of colleagues is a significant positive aspect of the career.
Networking, Relationship Building, Communication, Industry Trends, Professional Relationships
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Andrew Parker
Partnerships Manager
Backyard Ventures
UC Santa Barbara
n/a
Humanities, Political Science, American Studies
Arts, Entertainment & Media, Advertising, Communications & Marketing
Sales and Client Management
First Generation College Student
Video Highlights
1. Building relationships with people in the industry is a highlight of the job
2. The industry is relatively small, allowing for the development of strong professional relationships.
3. Conferences and other events provide opportunities to network and connect with other professionals in the field
Transcript
What do you enjoy most about being in your industry?
I think definitely all the different people I get to work with. It's a lot of the same people over and over again, which is great.
Advertising is obviously a pretty big industry, but our influencer podcasting niche within advertising is a small industry. So it's a lot of the same people.
You get to meet them at conferences and talk to them really often. Being able to build those relationships and work with a lot of great people is definitely some of the best parts of the industry.