A Day In The Life Of A CEO At A Digital Transformation Platform Company
Michelle, the CEO of a Digital Transformation Platform Company, starts Mondays with triaging emails and reviewing weekly indicator files, followed by a staff meeting focused on problem-solving and removing roadblocks to quarterly key projects and deliverables. The afternoon is dedicated to individual work, customer engagement, team coaching, and now increasingly, "deal meetings where [they're] reviewing potential target companies" for acquisition, reflecting the company's growth and strategic direction.
Leadership, Strategic Planning, Business Development, Team Collaboration, Problem Solving
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Michelle Tinsley
CEO
Digital Transformation Platform Company
University of Oregon
Arizona State University (ASU) - W. P. Carey
Finance, Marketing
Consulting & Related Professional Services, Technology
Strategic Management and Executive
Honors Student, Scholarship Recipient, Greek Life Member
Video Highlights
1. Prioritizing strategic alignment: CEO ensures weekly staff meetings focus on removing roadblocks to quarterly key projects and deliverables that align with company strategies.
2. Leveraging vision for motivation: The CEO incorporates the company's vision board into meetings to generate commentary and connect daily work to the bigger picture.
3. Balancing internal and external focus: The CEO's day includes a mix of internal activities like team coaching and external activities like customer lunches and M&A deal meetings.
Transcript
What does a day in the life of a CEO look like?
I'll start with Mondays, as we use them to kick off our week. I spend about an hour triaging the most urgent emails and ensuring our weekly indicator file includes both leading and lagging indicators for myself. I also review what other people have uploaded.
We then have our staff meetings at 10:30 AM. I make sure we have a robust agenda for these. The purpose of these meetings isn't just to feel good or celebrate successes, though we do celebrate wins.
It's really an opportunity for each team member to bring up something challenging or any roadblocks they're encountering. We discuss how we, as a team, can collaborate to resolve these issues, fix problems, or achieve our goals.
In that meeting, we review our quarterly key projects and deliverables, ensuring they align with our strategies. We look at our key indicators and address any roadblocks.
This week, I brought in an image from our company's vision board to generate commentary. We discussed why we chose it, its importance, and how we see it reflected in our current work.
I may have lunch with a customer, aiming to advance new business efforts. In the afternoon, I dedicate time for focused work, such as writing a company blog, following up with sales contacts, or booking future customer meetings.
Sometimes, I provide real-time coaching to the team. With our current activity in the M&A space, we have deal meetings where we review potential target companies for acquisition. We then determine if due diligence is needed and assess our progress in the deal process.