Favorite Parts of Working in the Finance Industry as a Digital Media Manager
Lisa, a Digital Media Manager, enjoys the immediate visual results of her work in digital marketing, stating that "it's awesome to be able to see...it just pops up". This instant gratification, a stark contrast to projects with less tangible outputs, boosts Lisa's motivation and allows for better reflection on their efforts.
Digital Marketing, Project Management, Website Development, Visual Results, Immediate Feedback
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Lisa Li
Digital Media Manager
Investment Management Company
Northeastern University, 2019
UCLA Anderson School of Management
Marketing
Finance (Banking, Fintech, Investing)
Communication and Marketing
LGBTQ
Video Highlights
1. Instant gratification of seeing results from work (e.g., website launches).
2. Ability to quantitatively measure the impact of one's efforts.
3. Tangible and visual results that boost motivation and reflect hard work
Transcript
What do you enjoy most about being in your industry?
What I love about digital marketing is that you see the immediate results of a lot of the work you do. For example, if I'm rolling out an entire website for a multinational corporation, it's awesome to be able to click the button, go through everything, make sure it's okay, and then it just pops up. It's right there.
I like doing that kind of work because I can reflect my efforts better and feel more motivated. This is rather than doing work in the shadows, where it's not necessarily reflected, or you can't put a quantitative or visual result to three weeks of cranking out a project. So I think that was definitely a part where everything I did, I almost saw.