Main Responsibilities of a Clinical Business Development Manager at InteliWound
Kayva's role as a Clinical Business Development Manager at InteliWound extends beyond typical patient acquisition to focus on improving patient journeys, driven by their own experiences with healthcare system challenges, where they "take them on as like a full case to manage". Moreover, the role involves fostering collaborative care by educating community health partners and seniors about wound prevention and building a strong network of resources, highlighting the importance of proactive practices.
Business Development, Healthcare, Patient Care, Community Outreach, Preventive Medicine
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
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Kayva Jha
Clinical Business Development Manager
InteliWound
Barrett, the Honors College at Arizona State University
Arizona State University (ASU) - W. P. Carey - MS in Business Management
Medical, Sciences & Related, Biology & Related Sciences
Biotechnology & Pharmaceutical, Healthcare, Medical & Wellness
Business Strategy
Disabled
Video Highlights
1. Patient Journey Improvement: Focus on improving patient experiences by removing roadblocks to timely care, addressing a perceived injustice in the healthcare system's complexity.
2. Comprehensive Case Management: Taking on patients as full cases, ensuring appointments are set up and care is coordinated beyond just wound care, facilitating a smoother healthcare journey.
3. Community & Relationship Building: Maintaining relationships with community health partners, educating them and seniors on preventative wound care practices, fostering a collaborative care network.
Transcript
What are your main responsibilities within your role as a business development manager for a clinic?
Essentially, what I do is promote our clinic and the business. I work specifically in wound care, which is a very nuanced field in medicine.
My role involves patient acquisition and growing our patient volume. However, I've taken the role much further because my main goal has always been to improve patient journeys.
I was also a patient who had a difficult healthcare experience. I know many people face similar struggles and roadblocks that prevent them from receiving timely care and staying on top of their health. I believe it's an injustice that the healthcare system is often made difficult to navigate.
Within my role, when I do get patients, I essentially manage their entire case. I ensure all their appointments are set up, including their first checkup, to avoid any loose ends in their care journey.
Even though I'm only supposed to focus strictly on wound care, I believe the people in intake who go the extra mile for patients are invaluable. Making sure insurance is processed quickly and patients are covered for care makes a huge difference in their lives.
My day-to-day involves managing patient cases, handling intake, and maintaining relationships with our community health partners. I also educate these partners and seniors about preventive and proactive wound care practices.
Ultimately, we're trying to create a community and network focused on collaborative care, where resources are used rather than competed with.