Favorite Parts of Working in the Music Industry as a Marketing Analytics Manager
Jonathan enjoys the constantly "growing and changing" nature of the marketing analytics industry, allowing for continuous learning and exploration of new market trends. The opportunity to combine this analytical work with Jonathan's passion for the music industry, collaborating with a creative team possessing diverse musical backgrounds, is a particularly rewarding aspect of their role at Loop Media.
Data Analysis, Marketing, Music Industry, Creative Industry, Career Growth
Advizer Information
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Jonathan Andritsch
Manager, Marketing Analytics
Loop Media, Inc.
United States Naval Academy (2009)
UC San Diego School of Global Policy & Strategy, Degree: Master of Advanced Studies in International Affairs (2018); UCLA Anderson School of Management, Degree: MBA (2023)
Economics
Advertising, Communications & Marketing
Communication and Marketing
Honors Student, Veteran
Video Highlights
1. The marketing analytics industry is constantly evolving, offering continuous learning opportunities.
2. The industry's connection to the music industry allows for collaboration with creative individuals.
3. Many professionals in the field have a background in music, creating a unique and collaborative work environment.
Transcript
What do you enjoy most about your industry?
What I enjoy most about my industry is that it's growing and changing. So there's always something new popping up that I read about on market trends. It's fun for someone who's curious.
I also get to work in an industry that I wanted to work with after business school, which was the music industry and working with creative people. Our creative team, most people have a musical background of some sort at our company, and I really enjoy that aspect about it.