What a Senior Digital Strategist at BOND Entertainment Agency Wishes They Had Known Before Entering the Entertainment Industry
Jessica, a Senior Digital Strategist, advises aspiring professionals that the entertainment industry's social media and marketing demands are "constantly on," requiring significant boundary-setting to avoid burnout. The work is demanding, but the ability to "change lives" with the work produced makes the effort worthwhile.
Industry Realities, Stress Management, Work-Life Balance, Boundary Setting, Time Management
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Jessica Brooks
Sr. Digital Strategist
BOND Entertainment Agency
University of Arizona; 3.5 years did not graduate
N/A
Creative Writing, Journalism
Arts, Entertainment & Media
Communication and Marketing
Took Out Loans, Worked 20+ Hours in School, Transfer Student
Video Highlights
1. The entertainment industry, especially social media and marketing, demands a 24/7 commitment, including weekends and holidays.
2. Setting boundaries is crucial for maintaining a healthy work-life balance in this demanding field.
3. The work, while not life-saving, can still make a positive impact and change lives. This should be used as a source of motivation when facing long hours and high demands
Transcript
What have you learned about this role that you wish someone had told you before you entered the industry?
I wish someone had told me the level of demand to expect from this industry. It is constantly on, and that's not just because entertainment is constantly on, but specifically social media and marketing within entertainment is a 24/7 job.
This includes holidays and weekends. There's really no time away from it, which can be an adjustment. So, learning to set boundaries for yourself is something that took me a few years to figure out.
I watch many people struggle with it when they enter this industry, so I try to give that advice as often as I can: set yourself boundaries. Recognize that we're not saving lives with the work that we're doing, but in turn, use those working hours to change lives with some of the work that we are putting out there.