Favorite Parts of Working in the Digital Marketing Industry as a CEO and Co Founder
Jason, CEO & Co-Founder at DNA, finds the most rewarding aspect of his career in equity crowdfunding to be "rais[ing] funds for early-stage organizations" and witnessing the transformative impact – from helping companies struggling with overhead "bring in millions of dollars" to contributing to the growth of FinTech apps managing "billions in assets." This daily exposure to innovative companies and the ability to make a tangible difference in their success is what makes the work so engaging.
Executive/Leadership, Finance, Digital Marketing, Entrepreneurship, Investment
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Jason Fishman
CEO & Co-Founder
Digital Niche Agency (DNA)
NA
NA
General Studies / Not Applicable
Finance (Banking, Fintech, Investing), Advertising, Communications & Marketing
Entrepreneurship and Business Owner
Worked 20+ Hours in School
Video Highlights
1. The opportunity to work with early-stage companies and cutting-edge technologies.
2. Making an impact by helping companies raise capital and grow.
3. The dynamic and rewarding nature of the work, constantly learning and interacting with new people and projects.
Transcript
What do you enjoy most about being in your industry?
When we're talking about equity crowdfunding, one of the key areas of investor marketing and acquisition that we focus on is raising funds for early-stage organizations. These are companies with new and different products, often at the forefront of technology, and in many other verticals as well.
Every day, I don't know who I'm going to speak with or what I'm going to learn. Perhaps the general public will find out about these things at a later point. We get to make an impact on fairness by giving audiences the opportunity to learn about what these organizations are doing.
They can then invest, participate, and become a partner or shareholder in the company. It's very rewarding to see companies that are struggling to cover their monthly overhead bring in millions of dollars from thousands of investors. They build their name in the space and use that platform for their next stages of growth and capital raises.
We've brought in hundreds of millions for clients. We've worked with FinTech apps that have brought on billions in assets under management while working with us. It doesn't feel like a normal completed report for the week, like a spreadsheet. It's more like, "This is how much money we raised for you using digital marketing over the past seven days." That's very rewarding to be a part of.