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What Type Of Person Thrives In Digital Finance, According To A Marketing Director At A Digital Finance Firm

Houston, a Director of Marketing and Protocol Relations, identifies "being a self-starter" as key to success in the digital finance industry, explaining that the team thrives by taking initiative ("I'm not going to give you work… If you're working for me, you tell me what you need to do"). This approach empowers team members as experts, allowing them to define tasks needed to achieve the overall vision, rather than receiving micromanaged assignments.

Self-Starter, Problem-Solving, Project Management, Leadership, Communication

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Houston Morgan

Director of Marketing and Protocol Relations

Leading Digital Finance Organization

Arizona State University (ASU) - W. P. Carey

N/A

Business & Related, Communications

Finance (Banking, Fintech, Investing), Technology

Communication and Marketing

Scholarship Recipient, Transfer Student, Student Athlete

Video Highlights

1. "Self-starters who proactively identify and solve problems are highly valued."

2. "The ability to work independently and take ownership of tasks is crucial."

3. "Expertise in a specific niche is essential, with the Director providing overall vision and support, not micromanaging tasks."

Transcript

How would you describe people who typically thrive in this industry?

I'll describe mostly my team. Those are people who have thrived. We've been together for two years, and we've grown together. I've nurtured them, and they've nurtured me. God knows they've pointed me in the right direction.

Being a self-starter means seeing a problem and going to handle it. I tell everyone on my team this: I'm your boss, but I'm not going to give you work. That might sound strange, like you're my boss, you should just give me tasks.

But no, if you're working for me, you tell me what you need to do, and I will help you get there. I'm hiring each of the people who work with me or under me as an expert in their specific area.

If you're hired for SEO, I'll tell you the vision, which is we want to do X. Your job is to decide what tasks you need to do to achieve X based on your specific niche. I'm not going to tell you because I don't know. I'm happy to say I don't know. That's why I hired you; otherwise, I'd do it myself. That's the number one thing people do to thrive in this industry.

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