What Type Of Person Thrives In The Startup Industry According To A Founder At YourNegotiations.com
Gerta, founder of YourNegotiations.com, identifies three key traits for success in the startup industry: resourcefulness ("a hundred things you have to think about"), flexibility ("things will go wrong sometimes 10 times a day"), and strong prioritization skills, focusing on the "80 20" rule to maximize impact. This reflects their own entrepreneurial journey and the demands of navigating a constantly evolving landscape.
Resourceful, Hustler, Flexible, Prioritization, Adaptable
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Gerta Malaj
Founder
YourNegotiations.com
Wellesley College
MIT
Mathematics, Data Science, Statistics
Coaching, Speaking & Writing
Entrepreneurship and Business Owner
International Student, Honors Student, Scholarship Recipient, Immigrant
Video Highlights
1. Resourcefulness: The ability to find clever ways to overcome challenges with minimal cost to time and finances is crucial for success.
2. Adaptability/Flexibility: The industry is constantly changing, so the ability to adjust to new situations and technologies is essential.
3. Prioritization: Focusing on high-impact tasks (the 'vital 20%') is key to maximizing efficiency and results, rather than getting bogged down in less important activities
Transcript
Q8: Who thrives in industry?
The first word that comes to mind is "resourceful." There's no clear blueprint for running a company or a startup. Even if there were, you have to actively seek it out, and there are a hundred things to consider.
You have to think about incorporating the company, taxes, and more. You need to figure out how to set up ads, run ads, or start making content. You have to wear many hats.
So, you must be resourceful to figure out how to do things efficiently, using minimal time and finances. Being a hustler is also key; you're constantly reaching out to people for advice, spreading the word, and more.
Another important trait is being flexible. Things will go wrong frequently, or they will change very quickly. The industry itself changes, especially with AI now.
As others use AI to create content, you need to stay updated with what the industry is doing. This adaptability is crucial.
The third trait is being good at prioritizing, applying the 80/20 concept. 20% of your to-do list often leads to 80% of your revenue or impact. It's vital to focus on that 20% before tackling the rest.