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Entry-Level Positions for Aspiring Marketing Analysts at IMT Residential

Ethan, a Marketing Analyst, reveals a brutally honest perspective on entry-level positions, stating that "the entry-level jobs are now being repackaged as just jobs," forcing recent graduates to compete with those possessing years of experience. The most valuable advice offered is the importance of networking, emphasizing that "growing your network is probably gonna be one of the most valuable things" for career success in a challenging job market.

Networking, Job Search Strategies, Industry Realities, Overcoming Challenges, Career Development

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Ethan Turer

Marketing Analyst

IMT Residential

Cal Poly SLO

N/A

Entrepreneurship

Real Estate

Communication and Marketing

Honors Student

Video Highlights

1. The job market for entry-level positions is competitive, with applicants competing against those with more experience and those in countries with lower costs of living.

2. Networking is crucial for career success, even during college, as it can help with job searching and provide backup plans.

3. The concept of traditional entry-level jobs is changing. Job seekers should be prepared to compete for any position that aligns with their career goals and be open to various opportunities that may not have traditional 'entry-level' titles

Transcript

What entry-level positions are there in this field that an undergraduate college student might consider?

I'm going to be bluntly honest about this because I spent a year looking for a job while I was working with my publishing company. That year taught me a lot about the job market. Maybe by the time you're watching this video, the job market will be different, but I still follow subreddits about people looking for jobs.

Even if you have a bachelor's degree and a decent amount of experience, it's still really hard. You're competing with people who have 10 years of experience doing the exact same thing. They're willing to take a pay cut because they want to work remotely or they don't want to move.

A lot of jobs are being outsourced outside of America, like to India. These workers are willing to take a pay cut because their cost of living is less. I could rant about this for a while, but I got lucky. The job I found required someone who lived in LA and was willing to pay a wage where you could afford to live there. That's actually really rare.

One of my best friends works for TikTok. They pay a lot, but they also pay people in China who don't make as much. It's hard because when you have such a globalized society, you're competing with the global workforce.

We don't have the best situation for people just out of college who are growing their network and don't have much experience. Maybe you've had a couple of internships, but you're not going to industry events to build your network.

So, two things. The first is, don't feel bad if you're not finding entry-level jobs. Entry-level jobs are now being repackaged as just "jobs," and you have to compete with everyone else, even those with five to 10 years of experience. I had five years of experience and was still struggling to find entry-level jobs.

The second thing I would say is it never hurts to grow your network, even in a new industry or in college. Growing your network is probably one of the most valuable things you can do for yourself. At any point, you could get laid off, lose your job, or the startup could run out of funding, like happened to me.

So, don't be afraid to make sure you have backup plans. Backup plans usually have to do with who you know. Create your LinkedIn, connect with people who will be valuable to you, and try to anticipate that you'll be in a lifelong search for whatever job you're looking for.

The concept of entry-level jobs doesn't really exist. You're just looking for anything that will take you. I got lucky with my current situation, but I know many people who are still looking and feel they need to go back to school for a master's. I wouldn't want to go into more debt knowing the job market will still suck when they get out. You have to do what's best for you.

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