gtag('config', 'G-6TW216G7W9', { 'user_id': wix.currentUser.id });
top of page

What Type of Person Thrives in the Financial Services Industry, According to a Digital Marketing Manager at Bank of America

Cody, a Digital Marketing Manager at Bank of America, believes that due to the universal need for financial services, the industry doesn't have a "one size fits all" employee profile and can accommodate a wide range of skills and personality types; from "introverted, technical focused" individuals in operational roles to "big picture thinker[s]" in strategy. What Cody loves about working at a large corporation is the opportunity to find a role that fits you.

Adaptability, Versatility, Diverse Skillsets, Strategic Thinking, Problem-Solving

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Cody Bannon

Digital Marketing Manager

Bank of America

American Public University

Arizona State University (ASU) - W. P. Carey, MBA

Business Management & Admin

Finance (Banking, Fintech, Investing)

Communication and Marketing

Honors Student, Scholarship Recipient, Pell Grant Recipient, Took Out Loans, Worked 20+ Hours in School

Video Highlights

1. Financial services offers diverse roles appealing to various skillsets and personalities, accommodating both introverted, technical individuals and big-picture strategists.

2. Large corporations like Bank of America provide a wide range of roles, allowing individuals to find positions that align with their specific strengths and preferences.

3. The financial services industry needs to appeal to everyone so there are opportunities available across a spectrum of roles.

Transcript

Who thrives in industry?

I wouldn't say there's a one-size-fits-all for people who thrive in the industry. Financial services products have to appeal to everyone, and everyone uses some form of them, so there are different types of roles for everyone.

It's actually one of the things I love about working for such a large corporation: you can find a role that fits you. You might be someone who's more introverted, technically focused, or process-oriented. There are thousands of operational excellence roles for you where you can tinker with things and find ways to make marginal improvements.

Or you might be someone who's a big-picture thinker and wants to create strategy. You might look at how we target the next generation with messaging or a product that's going to fit their needs. There are roles for you there.

So, really, I think the industry can accommodate all sorts of skillsets and personality types.

Advizer Personal Links

Linkedin

bottom of page