Favorite Parts Of Working In The B2B Tech Software Industry As A Head Of Marketing Strategy
Cami, Head of Marketing Strategy at Storybook Marketing, enjoys the fast-paced nature of the B2B Tech software industry, citing "so much opportunity for new marketing campaigns, new job roles, new tactics and new technologies." This dynamism fosters both professional growth and accelerated career paths, making it a consistently exciting field.
Fast-paced environment, Opportunity for growth, Constant learning, Accelerated career path, B2B Tech software
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Cami Bartel
Head of Marketing Strategy
Storybook Marketing, formerly The Knot Worldwide
Texas Christian University
MBA from Arizona State University (ASU) - W. P. Carey
Communications
Technology, Advertising, Communications & Marketing
Communication and Marketing
Honors Student, Greek Life Member
Video Highlights
1. Fast-paced environment with constant new developments (companies, products, initiatives).
2. Abundant opportunities for new marketing campaigns, job roles, tactics, and technologies.
3. Significant potential for personal and professional growth and accelerated career paths.
Transcript
What do you enjoy most about being in your industry?
My career has primarily been in the B2B Tech software space. I love that industry because it's very fast-paced.
This means there are always new companies, initiatives, products, and launches happening. It creates immense opportunity for new marketing campaigns, job roles, tactics, and technologies.
It's a genuinely exciting industry to be part of. On a personal level, it also means there's significant opportunity for growth. You're constantly learning and developing as a person.
Furthermore, it often allows for a more accelerated career path compared to other industries. That's what I appreciate most about it.