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Significant Career Lesson from a Social Impact Marketing Manager at Discovery Education

Amira's most significant career lesson is the power of networking, emphasizing "building your brand" and cultivating relationships within the industry. This approach, "literally the key to unlocking everything from a professional standpoint," has enabled career advancement through connections and opportunities that arose from strong professional relationships rather than cold outreach.

Networking, Relationship Building, Brand Building, Career Development, Professional Networking

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Amira Davis

Social Impact Marketing Manager

Discovery Education

University of Georgia - Terry College of Business, 2016

UCLA Anderson (FTMBA 2025)

Marketing

Education

Communication and Marketing

Scholarship Recipient, Took Out Loans, Worked 20+ Hours in School, Greek Life Member, LGBTQ, Transfer Student

Video Highlights

1. Networking is crucial for career advancement.

2. Building your professional brand is essential for success.

3. Strong relationships can unlock many career opportunities.

Transcript

What is one lesson that you have learned that has proven significant in your career?

I'd say networking. How it's specific to my role is relationship building. Building your brand, not just in your job but within your industry, is also very important.

Being able to have a network of people in your field who know what you bring to the table is so important. This is especially true in those times when you're looking for your next role, additional projects, or partnerships.

Nine times out of ten, that stuff happens via a conversation, not a cold email or a cold call. It's you being able to call someone who knows the value you bring and is willing to put their brand on the line to support you.

This has literally helped me get to a lot of the places and do a lot of the things I've done within my career. This has also been the trajectory of the leaders I've worked under.

Former VPs from companies I worked at, because they knew someone from another job, called them in for a role. That person has that job right now, and I've seen this across every single industry.

So, again, getting to know people, building your brand, and building those relationships is usually the key to unlocking everything from a professional standpoint.

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