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Main Responsibilities Of A Strategic Partner Manager At YouTube

Victor, a Strategic Partner Manager at YouTube, focuses on "media companies, uh, more specifically, uh, news outlets and kind of like broadcasters," acting as a "strategic consultant" for their video strategy on the platform. This involves regular meetings and assisting these partners in achieving "their business objectives within their video strategy," creating a mutually beneficial relationship where partner success directly contributes to YouTube's growth.

Strategic Partnerships, Digital Media, Business Strategy, Consulting, Client Management

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Victor Mello

Strategic Partner Manager

YouTube

Universidade Presbiteriana Mackenzie in Brazil, 2015

not applicable

Engineering - Electrical

Arts, Entertainment & Media, Technology

Sales and Client Management

International Student, Immigrant

Video Highlights

1. Victor works as a strategic consultant for media companies and news outlets on YouTube, advising on video strategy to help them succeed on the platform.

2. He focuses on building and maintaining relationships with strategic partners, working closely with them to achieve their business objectives.

3. His role involves frequent meetings and collaboration to ensure mutual success for the partners and YouTube, highlighting the win-win nature of these partnerships.

Transcript

What are your main responsibilities within your current role?

My main responsibilities involve managing a portfolio of YouTube's strategic partners. I don't specifically work with endemic content creators.

Instead, I primarily collaborate with media companies, particularly news outlets and broadcasters. My role includes having regular meetings with these partners, either monthly or weekly.

I act as a strategic consultant for their video strategy. My goal is to ensure they are maximizing their success on the platform.

This approach creates a win-win situation. When these partners thrive on the platform, YouTube also benefits from the content they produce. I serve as a bridge to help them reach and achieve their business objectives within their video strategy.

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