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Main Responsibilities of an Assistant Director of Outreach and Recruitment at a Business School

Trisha's main responsibilities as Assistant Director of Outreach and Recruitment at the Business School for a Private University are focused on admissions and recruitment entailing processing and reviewing applications to ensure students meet program requirements, are "good fits," and will be collaborative. The role also involves outreach, which includes traveling domestically and internationally to college fairs to provide information and attending local events for sponsorships to establish a brand presence and make connections with potential future students.

Admissions, Recruitment, Outreach, Program Fit, Student Evaluation

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Trisha Wierl

Assistant Director of Outreach and Recruitment

Business School for a Private University

California State University - San Marcos

Biology & Related Sciences

Education

Communication and Marketing

Honors Student

Video Highlights

1. Application Review: Processing and reviewing applications, ensuring students meet program requirements and are a good fit.

2. Outreach and Recruitment: Traveling domestically and internationally to college fairs to provide information about the business school.

3. Local Engagement: Attending local events (e.g., golf tournaments) for sponsorships and brand presence to build long-term relationships with potential future students.

Transcript

Q2: Main responsibilities

My main responsibilities are admissions and recruitment. On the administrative side, I process and review applications with the admissions committees. I look for our program requirements and ensure students meet them.

I also make sure students are a good fit for the program and will be collaborative with each other. This generally ensures they are good fits overall.

The other part of my job is outreach and recruitment. In the fall semester, we travel domestically and internationally to college fairs. We provide students with information about what Canals is, what we do, and how our mission statement aligns with their career goals.

We also do local events, like attending golf tournaments for sponsorships. This helps with brand presence, even for people not currently looking to attend school. It's nice to have that visibility so people know, "If you do have any questions, we are more than happy to help." We can answer them, facilitate anything, or provide our contact information. This way, if someone is considering a master's degree in the future, they know who to reach out to.

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