Most Important Skills For An Account Executive At ZoomInfo
For a successful career in sales, persistence and perseverance are key, as "a lot of nos" are to be expected; the drive to "be the best version of oneself" each day fuels success and makes the wins even sweeter, motivating continued effort.
Sales, Persistence, Motivation, Professionalism, Hard Work
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Trent Cowan
Account Executive
ZoomInfo
University of Idaho
N/A
Marketing
Technology
Sales and Client Management
Student Athlete
Video Highlights
1. Persistence and perseverance are key in sales, as there will be many rejections. Don't let the 'nos' discourage you; focus on the next opportunity.
2. Proactive and persistent outreach is vital. Utilize tools like ZoomInfo for prospecting and creative outreach strategies through various channels (calling, emailing, LinkedIn).
3. A strong work ethic and inner drive are crucial. Strive to give your best each day, and celebrate your successes to stay motivated.
Transcript
What skills are most important for a job like yours?
In sales, I'd say persistence and perseverance are key. When we talk about a good win rate, for example, closing one out of four opportunities, or 25%, that's solid. But that also means you've heard three "no"s.
You're going to get a lot of "no"s in sales, and you can't let them bring you down. There are always ebbs and flows. You get used to the "no" and move on to the next opportunity.
However, those "yes"es are that much sweeter. So, I would say those are the main skills: being persistent and professionally persistent. It's also a lot of hard work.
You can get creative and utilize the tools you have. I use my own platform, ZoomInfo, which is a great tool for my own prospecting, whether that's calling, emailing, or LinkedIn.
In terms of skills, it's having the desire and drive to wake up every day and be the best version of yourself. You feel a lot better at the end of the day when you put a lot into it and know you gave it your all.
This is better than clocking off early and knowing you had more to give. I sleep better at night knowing I gave everything I had, and I'll do it again the next day. That's why getting a "yes" is what drives you; it's your fuel for the next day.