Main Responsibilities Of A Professor At University Of San Diego
Professor Tito's main responsibilities at the University of San Diego involve teaching marketing, from "basic fundamentals all the way to upper graduate levels," ensuring students gain "UpToDate skills" for marketing or business careers. Their extensive experience in the field allows them to bridge the gap between academic theory and practical application, driven by a passion for demonstrating marketing's "significant impact" across various professions.
Higher Education, Marketing, Teaching, Curriculum Development, Mentorship
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Tito Zamalloa
Professor
University of San Diego
Cal Poly Pomona
UCLA MBA
Marketing
Education
Education
HSI Grad, Honors Student, Scholarship Recipient, Took Out Loans, Immigrant, Worked 20+ Hours in School, Transfer Student
Video Highlights
1. Teaches a wide range of marketing courses from fundamental to advanced graduate levels.
2. Shares practical, real-world experience in marketing alongside academic knowledge.
3. Emphasizes the significant impact of marketing across various careers and fields of study.
Transcript
What are your main responsibilities within your current role?
The role of a professor of marketing at a university is to teach and educate, ideally assuring the level of retention and the level of relevant, up-to-date skills that students will need to be marketing or business professionals. I've taught a variety of classes within marketing, from basic fundamentals to upper graduate levels and capstone courses and strategies.
I know the full range of marketing topics because I've done those jobs myself over the past couple of decades. So, I am very well-versed in the practical, real-life aspects of marketing, as well as the academic portion.
It is challenging because you want to be able to convince people of how marketing can be significantly impactful in their careers. Of course, I'm biased because I love marketing; it's my passion.
I believe that everybody should have some level of marketing perspective, regardless of their business title or area of study.