Biggest Challenges for a Marketing Specialist at a Fortune 500 Technology Company
Stella's biggest challenge as a Marketing Specialist is overcoming imposter syndrome when providing strategic advice to senior leadership, early in her career. This is balanced by the realization that a younger generation's perspective is valuable, reminding herself that "your voice matters and your perspective matters," especially as they become a larger portion of the workforce and consumer base.
Overcoming Challenges, Imposter Syndrome, Leadership, Communication, Early Career
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Stella Landers
Marketing Specialist
Fortune 500 Technology Company
UC Santa Barbara
Communications
Technology
Communication and Marketing
Pell Grant Recipient, Took Out Loans, Worked 20+ Hours in School
Video Highlights
1. Overcoming Imposter Syndrome: Stella discusses the challenges of providing strategic advice early in her career and the importance of recognizing her own valuable perspective.
2. The Value of Early-Career Perspectives: Stella highlights the increasing importance of younger generations' viewpoints in the workplace and the impact of their input on marketing strategies.
3. Building Confidence and Self-Advocacy: Stella emphasizes the need to build confidence and self-advocacy skills to navigate the demands of a senior role and effectively communicate her ideas to senior leaders.
Transcript
What is your biggest challenge in your current role?
My biggest challenge stems from being early in my career. It can feel overwhelming to be asked for strategic advice or to approach very senior leaders in my company for project needs.
I often feel I have so much to learn. When I'm expected to be an expert with strategic knowledge, imposter syndrome can creep in. It's easy to doubt myself, thinking I don't know what I'm talking about or lack enough experience to offer solid advice.
So, I remind myself that I'm here for a reason, and my voice and perspective matter. Early-career individuals, especially from younger generations like Gen Z, have valuable insights.
Companies are interested in our perspectives because we represent future consumers and the workforce. You become a mini-advocate for your generation and a whole group of people, which is really cool.
I tell myself that my perspective matters and I have value. This helps during difficult moments when I'm tasked with providing insight on something I may not be as experienced in as more senior leaders. Ultimately, I still have a valuable perspective to share.