Entry-Level Positions For Aspiring Marketing Professionals At Microsoft
Entry-level marketing roles vary greatly depending on company size; larger companies like Microsoft offer structured programs with "rotations that will get you broader skill sets," while smaller companies require more diverse responsibilities, potentially including "working on brand or…supporting social and having that voice of the customer." The ideal entry-level path depends significantly on the specific organization's structure and needs.
Marketing, Entry-Level Roles, Career Paths, Microsoft, Company Size
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Sonia Dara
Chief of Staff
Microsoft
Harvard
N/A
Economics
Technology, Advertising, Communications & Marketing
Communication and Marketing
Honors Student, Took Out Loans
Video Highlights
1. Entry-level marketing roles are available at companies of all sizes.
2. Larger companies like Microsoft offer structured programs with manager mentorship and rotations to build diverse skill sets.
3. Smaller companies may have fewer specialized roles, requiring employees to handle a wider range of responsibilities.
Transcript
What entry-level positions are there in this field that an undergraduate college student might consider?
Depending on the size of the company you're looking at, there are definitely various types of marketing roles you could get into early in your career.
If you're at a larger company like Microsoft, there are many programs designed to offer you opportunities to work with experienced managers. These programs also include rotations to help you develop broader skill sets across different marketing disciplines.
Smaller companies might have a much smaller marketing division, perhaps only five people. In such cases, you'll likely wear more hats and take on different types of roles that they prioritize for early-career professionals.
For example, you could be working on brand management, supporting social media, or contributing to the voice of the customer or audience. Being able to speak to these areas would be important to bring into a company as an early-career hire. Ultimately, it really does depend on the company.