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What Type Of Person Thrives In Branding, According To Grow Therapy's Brand Program Manager

Shannon, a Brand Program Manager, highlights that success in the industry requires a blend of "creativity," "ambition," and strong interpersonal skills, noting the need to be "good with people" given the collaborative nature of the work and the fast-paced environment demanding innovation beyond the "status quo." The ideal candidate possesses a keen interest in fields such as "film, TV advertising," allowing for effective storytelling within a constantly evolving brand landscape.

Creativity, Ambition, Collaboration, Communication, Storytelling

Advizer Information

Name

Job Title

Company

Undergrad

Grad Programs

Majors

Industries

Job Functions

Traits

Shannon Tremaine

Brand Program Manager

Grow Therapy

University of South Australia, 2015

Bachelor of Marketing and Communication, University of South Australia

Marketing

Healthcare, Medical & Wellness

Communication and Marketing

Worked 20+ Hours in School

Video Highlights

1. Creativity is a valuable asset in this fast-paced industry.

2. Ambition is key to thriving in the competitive brand landscape.

3. Strong collaboration and communication skills are essential for working with diverse teams.

Transcript

How would you describe people who typically thrive in this industry?

I think people who are definitely creative to some degree would thrive in this industry. If you have a real interest in film, TV, advertising, or that sort of thing, this is the field for you.

I believe you have to be very ambitious because of the fast-paced landscape of brands. You really need to want to do well and tell stories.

You can't really stay and do the status quo, as everyone else will be doing that. Additionally, I think you have to be good with people.

You are constantly collaborating with many different teams, freelancers, and contractors. So, you need to be able to talk to a lot of people and be on their level.

Therefore, I think creativity, ambition, and being good with people are key.

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