What A Founder At Prima Consulting Wishes They Knew Before Entering The Consulting Industry
The CEO/Founder/Head Consultant at Prima Consulting found the workload heavier than anticipated, but this did not deter them. A more significant challenge was determining "what is worth the effort," leading to a trial-and-error approach with marketing and operations, highlighting the benefit of seeking early mentorship and advice on best practices from experienced peers regarding software, marketing, and client information management.
Executive/Leadership, Overcoming Challenges, Industry Realities, Entrepreneurship, Practical
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Shanna Weber
CEO/Founder/Head Consultant
Prima Consulting
Arizona State University
Arizona State University (ASU) - W. P. Carey MBA
Business Management & Admin, Finance
Coaching, Speaking & Writing, Consulting & Related Professional Services
Consulting
Scholarship Recipient, Took Out Loans, Worked 20+ Hours in School, Greek Life Member
Video Highlights
1. The workload is heavier than anticipated, requiring strong productivity.
2. Determining worthwhile efforts for business growth is crucial, involving experimentation and learning.
3. Seeking advice from peers on tools, techniques, and operational processes is essential for efficiency and effectiveness.
Transcript
What have you learned about this role that you wish someone had told you before you entered the industry?
It's more work than I thought it would be, but that's not bad. I'm a pretty productive person, so that doesn't bother me.
I think the hardest thing I've been going through as a new business owner is figuring out what is worth the effort. What am I doing to grow my business, bring in clients, or offer solutions that is worth my time, especially when I'm going to recoup that time back, whether it's with new clients or new content?
There's a lot of just throwing stuff out there to see if it sticks when you start your own company. I probably should have reached out to some peers to ask what financial software they use, what marketing techniques they've found effective, and how they best record and capture client information. I'm sort of just duct taping and stapling a lot of the operational stuff together.