Most Important Skills For A CEO Co-Founder At Nuñez, The People's Agency
To succeed as a CEO and Co-Founder, Ray emphasizes the importance of time management, stating "it's so easy to just lose track of a whole day" without tools like Asana, strong communication skills to clearly articulate goals and value, and patience to understand and support the motivations and strengths of employees who may not share the same level of passion for the business. Ultimately, developing these skills can impact the team's confidence and direction, and is "a non-negotiable if you're gonna do this job".
Time Management, Communication Skills, Leadership, Patience, Team Management
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Ray Nuñez
CEO, Co-Founder
Nuñez, The People's Agency
Johnson & Wales University
Film, Media Arts, Visual Arts
Advertising, Communications & Marketing
Business Strategy
Honors Student, Scholarship Recipient, Pell Grant Recipient, Took Out Loans, Immigrant, Worked 20+ Hours in School, First Generation College Student
Video Highlights
1. Time management is crucial for handling multiple clients and projects, requiring discipline and tools to segment time and prioritize tasks effectively.
2. Strong communication skills are essential for leadership, client presentations, and sales, ensuring clear articulation of goals and value.
3. Patience is necessary for understanding and supporting employees' motivations and strengths, as they may not share the same passion as the business owner.
Transcript
What skills are most important for a job like yours?
There are a couple of things, but if I had to break it down into the top ones, the obvious one is time management. It's so easy to just lose track of a whole day.
When you have multiple clients and multiple projects, it becomes a blur. If you don't know how to segment your time and prioritize, you easily get distracted and fall off. That's number one.
You don't learn that in school. That's something you have to have the discipline and training for. I need tools like Asana to manage projects. I use counters and clocks to track how much time I'm spending on tasks.
The other piece is strong communication. I can't lead a team if I'm not clearly articulating our goals. I can't present to a client if I'm not explaining the work we did, and I can't sell if I can't articulate the value. That's a non-negotiable.
I've worked with other executives who struggle with this, and their teams feel it. They don't feel confident or have clear direction, which impacts everything else.
The last thing I would say is patience. You're hiring people who don't have the same passion for your business that you do. You have to understand what drives them, their motivators, and their strengths, and make sure you support that.
That's again, not something you learn in school. You learn over time, and many people lack the patience to work with others. But that's a non-negotiable if you're going to do this job.