Favorite Parts of Being a VP Marketing in Financial Services
As VP of Marketing at Financial Services, Philip most enjoys the dynamic nature of the role where "no two days are the same," providing constant intellectual stimulation and unique challenges, a stark contrast to previous roles with repetitive daily tasks that became difficult to stay engaged with. The excitement of tackling diverse problems and delving into performance drivers is what Philip finds most rewarding in career at this point.
Problem-Solving, Executive/Leadership, Motivation, Real-World Examples, Workplace Challenges
Advizer Information
Name
Job Title
Company
Undergrad
Grad Programs
Majors
Industries
Job Functions
Traits
Philip Cozens
VP Marketing
Financial Services
UC Berkeley
History, Art History
Finance (Banking, Fintech, Investing)
Communication and Marketing
Student Athlete
Video Highlights
1. No two days are the same, offering constant variety and challenges.
2. The role involves problem-solving to understand the drivers behind performance fluctuations.
3. The speaker values the engagement and mental stimulation derived from the dynamic nature of the work, contrasting it with more repetitive roles.
Transcript
What do you enjoy most about being in your role?
At this point, no two days are the same. You can tackle the same problem on different days, but usually for different reasons driving it. Performance may be down, and you have to figure out why that is, and the team has to figure out why that is. So that's probably one of the biggest things I enjoy at this point.
I have had other jobs where you knew what you were doing each day of the week. Monday you looked at performance, Tuesday you built reports, Wednesday you presented those reports, and Thursday you did some test generation. Then Friday you would probably just do certain maintenance pieces on the accounts.
That started to be a little more difficult for my mind to continue to engage with. But with this, every day is different at this point, and I love that challenge each and every day to keep my mind engaged.