A Day In The Life Of An Enterprise Account Executive At A Tech Startup
A typical day for this enterprise account executive involves a mix of managing existing deals—"making sure they have the right follow ups, they have the right information"—and proactive lead generation, including "outbound prospecting" to identify potential clients. This professional strategically allocates time, reserving Fridays for administrative tasks to maximize engagement with clients during peak working hours.
Sales, Customer Relationship Management, Lead Generation, Prospecting, Communication
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Nick Martinazzi
Enterprise Account Executive
Cloud Cost Management Start Up
University of California Santa Barbara
None
Classics, Spanish Literature
Technology
Sales and Client Management
Worked 20+ Hours in School, Transfer Student, Student Athlete
Video Highlights
1. An Enterprise Account Executive's day involves a mix of communication, planning, and deal management. They start by checking emails and planning calls, then move on to reviewing deals and ensuring proper follow-ups.
2. A significant portion of the role is lead generation, including both working with leads provided by marketing and proactively prospecting for new accounts.
3. Time management is key, with some days heavily focused on meetings, and others dedicated to outbound prospecting. The professional prioritizes tasks, leaving less interactive work for the end of the week when colleagues may be less available.
Transcript
What does a day in the life of an enterprise account executive look like?
It could be different depending on where you are and how your organization is set up. For me, I typically start the morning with emails, checking my inbox and Slack messages. This ensures that if anything happened overnight or while I was away from my devices, I can plan accordingly and handle important tasks during the day.
After emails, I plan out my calls and meetings, making sure I have everything I need. Throughout the day, I consistently review deals where someone is engaged. I ensure they have the right follow-ups and information, and that they're receiving the help they need to move the deal forward.
I use a CRM to manage next steps and follow-ups. I check my reports to stay on top of my responsibilities and guide those engaging with us down the right path. I also work with lead development reps who collaborate with marketing to bring in new interested individuals for demos.
I try to set up these meetings, but I also do my own prospecting. I identify accounts that would be a good fit for our product, find potential contacts, and reach out to them. I explore their interest in learning more about the product and potentially becoming a customer.
This process generally repeats daily. Sometimes my schedule shifts, with days packed with meetings meaning less outbound work, or days with no meetings allowing for more outbound activities.
For the week, I try to keep Fridays as open as possible for follow-up work. Since people often leave early on Fridays, I use this time for less time-sensitive tasks. I save these for the end of the week so I can focus on interacting with people when they are most active.
Then, when people are less available, I catch up on other tasks. This includes reviewing reports, cleaning up notes, and finalizing next steps to prepare for the upcoming week.
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